Let's be real––America isn't actually doing equal pay. The Washington Post found that women earn three quarters of what men earn and Forbes found that that's the case for doing the same job as of 2016. In my opinion, it seems like an opportunity for a half-hearted publicity stunt, for brands and outlets to hashtag #equalpayday in … Continue reading Audi Drives Progress
Category: Public Relations
The Best Lunch Bench in New York City
My favorite place in New York is Bryant Park. Located a 2 blocks from Times Square on Avenue of the Americas, Bryant Park, the backyard of the New York Public Library, is the most peaceful place. During the summer the park hosts movie night and yoga. While this probably won't appear on any top 10 … Continue reading The Best Lunch Bench in New York City
Are you ready to go viral?
In media and marketing so many organizations want to go viral. Whether it's a meme, a video or a Facebook response, everyone wants all-press-is-good-press press moment of fame. Going viral amplifies your product and name, further converting into sales and followers. During the 2014 American Music Awards, Pine Brothers Cough Drops succeeded in making a … Continue reading Are you ready to go viral?
wisdom
“I myself have never been able to find out precisely what feminism is: I only know that people call me a feminist whenever I express sentiments that differentiate me from a doormat.” – Rebecca West, 20th century British journalist
5 Things You Need to Enter the Job Force
You're looking for a simple and functional way to make the leap into the career industry. Perhaps your only source of media is Facebook, and maybe Instagram. This is not going to work. Five distinguishing and basic steps you can take to polish up your pro act is... 1. LinkedIn LinkedIn is incredibly easy to make and … Continue reading 5 Things You Need to Enter the Job Force
A night with the cast of ‘Jackass 3-D’
The original article that gave wind to my bright-eyed dream of working in entertainment public relations.
Pride in a Wrap
The popular fast food chain Burger King climbed to the top of Facebook's trending column, when news of its Pride Whopper hit San Francisco. https://www.youtube.com/watch?v=2yohicMc4vU Burger King's message of love and support is monumental because it's simple and effective. I'd say the cost of the whopper wrapper cost 10% more than their regular wrapper, but the … Continue reading Pride in a Wrap
Best Tips from the 36 Rules of Social Media
As a public relations and consumer engagement semi-pro afficionado, I've found everything in this graphic to be 99.9% accurate. I don't agree with number 30. I have personally seen a VERY large scale social media campaign/contest that has resulted in consistent engagement from that brand's fans over several months. The … Continue reading Best Tips from the 36 Rules of Social Media
The Oscars 2014
Everyone is buzzing about the Academy Awards, or the interchangeable title, the Oscars 2014. There's talk of pizza, Pharrell Williams and Arby's, Jennifer Lawrence, Jared Leto, and who could forget the lovely Ellen DeGeneres. The webisphere is also buzzing about the Mexican born Kenyan native Lupita Nyong'o. Last night she won Best Supporting Actress in … Continue reading The Oscars 2014